Loreal Beauty Event in Zurich- They Invited ME, a 70+ Year Old Woman!
Zurich is not only a business hub of Switzerland but also a city rich in art and culture. The video takes us on an intimate journey through one of Zurich’s treasures, the Fraumünster Church, known for its stunning stained glass windows.
Located in the heart of Zurich, the Fraumünster Church houses stained glass windows by the famous artist, Marc Chagall. These remarkable art pieces, created in the 1970s, captivate visitors with their vibrant colors and intricate designs, making them a must-see for art enthusiasts visiting the city.
“Honestly, it’s just breathtaking. You will love these windows.”
Following the exploration of Zurich’s art, we transition to the excitement of the L’Oréal Beauty event held at the luxurious Mandarin Hotel. The warmth and welcome of this event underscore L'Oréal's commitment to celebrating women of all ages.
Emphasizing the inclusivity of its beauty message, L’Oréal hosted a dynamic event featuring influential personalities. "Confidence has no age,” quips the brand activation manager, highlighting the theme of empowering women across different age groups.
“They mentioned how important older women are to them so this is going to be quite interesting.”
During the event, attendees learned about L’Oréal’s innovative product lines, such as a hair care product aimed at addressing hair loss, partially attributing the issue to stress. This brilliant marketing presents a solution approachable and relevant for many.
Among other highlights were L’Oréal’s newest offerings in beauty essentials including a new blush and a highlighter stick, set to launch in 2025.
The video beautifully encapsulates a day in Zurich that began with admiration of timeless art and ended in a celebration of beauty and empowerment. L’Oréal shines through as a brand acknowledging the importance of diversity and actively including women of all ages in the conversation on beauty.
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